In Germany and the Netherlands, a growing number of young and very young people are engaging in binge drinking. Struck by these young people’s lack of awareness of the risks, German professionals are raising awareness and providing care for young people admitted to emergency rooms for alcohol poisoning. The same approach to raising awareness is being taken in the Netherlands, where professionals reach out to young people; in fact, these young people do not ask for help, and only a tiny minority walk through the doors of a specialized treatment center.